Segment Users by Activity 

Track your visitor’s activities on your sites to find out their intention on your website. Group them based on the actions they are taking on your website during their visits to deliver a highly personalized message and offers.

Here are some properties of segmentation by activities but not last;

• Segment users by page visits.
• Segment users by search keywords
• Segment users by referral types
• Segment users by query parameters

Also, many more.